Venlo is a city in the province of Limburg, in the south-east of the Netherlands on the German border, and the centre of one of the country's glasshouse-growing districts. The roof type developed there took the city's name, and it has been the most widely built form of commercial glass greenhouse ever since.
What makes a roof Venlo is the narrow bay: a small, steep ridge repeated across the span, rather than one wide span under a single large roof, so that the structure above the glass is broken into short members that cast little shadow. The type is Dutch in origin and international in use. Its largest concentration is still in the Netherlands, and Venlo houses are built across Europe, the Middle East, North Africa, Central Asia and the Americas wherever commercial production runs at scale.
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One wide span Few columns — but the roof is carried by a deep truss, and every member of it stands between the sun and the crop.
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Venlo A small, steep ridge repeated across the span. The gutters carry the roof, so the truss under them stays 490 mm deep over 8 m.
The same floor covered two ways. The Venlo answer puts less material between the sun and the crop.
It is a building type, not a brand. Any manufacturer can build one, and what separates them is the engineering behind the standard dimensions — the loads the structure is actually checked against, the coating on the steel, and whether the climate equipment was designed for the site or ordered from a list.